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Checklist

What you need for the dispatch

✓ Date:
✓ Time:
✓ Subject:
✓ Sendername:
✓ Approval by:
✓ Target group: []DE []AT []CH []KF []LZ []PLZ [] ____
✓ Layout: [] PDF [] HTML [] Text & Images(INFOX HTML)
✓ Links:

Optional:
✓ reply to: []yes, to whom? []no
✓ copy of newsletter: []yes, to whom? []no
✓ attachments: []yes (plase attach) []no

Term definitions

Date

Monday to Friday

Slot

dispatch time
09:00 10:00 11:00 14:00 15:00 16:00

Target Group

DE (Germany) AT(Austria) CH (Switzerland) KF (Cruising affinity) PLZ (zip code) - Amount of recipients on request

Sender

Sendername
Senderadress: sendername@news.infox.de

Testmail

Your newsletter for approval

Deliveries

Your Layout as PDF or HTML file. If you want a layout by INFOX, we need text and images to create an HTML from them.

Subject

The Subject line is the first thing the recipient sees in his inbox.
Lenght: 45 ~ 75 Characters and clear formulation.

EN: Tip: Emojis are a good way to make your Subject line unique, please find here websave emojis for use: link

Preheader

The pre-header is the second seen line for the recipients if they use for example google.mail or outlook.

Reply-To

You can choose your reply to adress and get the replies of the recipients directly to your inbox.

Additional adresses

You can deliver additional adresses, for example your collegues who want to receive your newsletter.

Exclusion list

You can give us a list of adresses that can be excluded from the dispatch.

Attachments

Attachments of the newsletter as PDF

Links

Links for the recipients for example if you want them to sign up for an event

Reporting

You get a reporting after the dispatch with 2 links that show KPIs and a visual click report.

Open

Open = Opening rate of the newsletter in general
Open unique = Opening rate of Newsletter per unique recipient

Clicks